eXOErica
Self Love Coach & Founder of The Clurb
A space built for women who are done shrinking and ready to show up. Fully, loudly, and unapologetically.
the clurb —
where everyone fits in ♡
I'm Erica. And that took me a long time to be okay with.
I was a single mom who serial dated trying to find her person, created families before I was ready, and spent years measuring my worth against a version of myself I thought I was supposed to be. I used to be ashamed of that. I'm not anymore.
I don't have a cookie-cutter life but I am building a really great one. The turning point was the moment I stopped looking outward and actually fell in love with myself. Once I did that, I stopped settling for just anyone and finally opened my heart to the right one.
Now I'm a wife, a mom to a blended family of seven, a content creator, and a life development coach — and I coach from every single part of that story. My approach is rooted in radical self-acceptance and the belief that your greatest growth doesn't happen when you have it all figured out. It happens when you're brave enough to embrace exactly where you are right now, messy parts and all.
I work with clients through real, honest conversations. No scripts, no surface-level pep talks. Just practical tools for mindset, boundaries, and well-being that actually fit into your real life. My clients walk away with clarity, less fazed by the hard stuff, and most importantly — full permission to prioritize themselves without a single ounce of guilt.



It's your time to shine, sis.
Real talk, real results — no fluff, no judgment. Together we'll break the blocks, build the confidence, and make moves that actually stick. 🔥
Discovery Call
Low pressure, zero obligation. We vibe check, I answer your questions, and we see if we're a fit. Perfect place to start.
Single Session — 60 min
Deep, focused, and transformational. We go ALL the way in — walk out with clarity, a plan, and actual energy to do it.
4-Session Package
This is where real, lasting change lives. Four sessions of deep work, accountability, and momentum. This is the magic. ✨
Join the July 2026 Book Clurb
A community of women showing up for themselves. One book, one chapter, one conversation at a time. It's free, it's real, and it's exactly the kind of community you've been looking for.
- ✓ One book per month, read together
- ✓ Weekly Wednesday check-in conversations
- ✓ A community of women showing up honestly
- ✓ No judgment, no pressure — just real talk
- ✓ Free to join. No card required.
"This book clurb has had such a positive impact on my life already in just 3.5 weeks!" — Clurb Member
Daring Greatly
Brené Brown
How the courage to be vulnerable transforms the way we live, love, parent, and lead.
The Four Agreements
Don Miguel Ruiz
A practical guide to personal freedom through four powerful agreements.
You Are a Badass
Jen Sincero
Stop doubting your greatness and start living an awesome life. Join now!
You Don't Have to Do This Alone
An intimate, supportive space where you can be honest about what you're going through. No judgment. Real talk. Real people. Real growth.
🫂 Clurb After Hours
🕡 6:30 PM AZ · Via Zoom · Max 5 people
An intimate, safe space for support, genuine connection, and going deeper together. This is the room where it actually gets real.
- ✔ Every Wednesday 6:30 PM AZ
- ✔ Safe, intimate — no judgment
- ✔ Support, connection, real conversation
- ✔ Max 5 people per session
☕ Relationship Support Group
🕙 10:00 AM AZ · Via Zoom · Max 5 people
Grab your coffee and let's talk. Partners, friendships, family, situationships — all of it welcome. No scripts, no toxic positivity. Just honest people having honest conversations.
- ✔ Perfect Sunday morning reset
- ✔ All relationships — romantic, family, friends
- ✔ Honest, zero-judgment space
- ✔ Max 5 people per session
Sometimes the most healing thing is hearing someone else say "me too." These sessions are intimate, judgment-free, and deeply powerful. At $35, there's no reason to keep waiting.
Wear the Vibe
Every piece is made with intention. 🚚 Free shipping on US orders $65+ — added automatically at checkout.

I’m in the Clurb Vintage Tee
$25
I’m in the CLURB Cropped Sweatshirt
$40
Boxy Tee — “i’m in the clurb.” Graphic Crop Top
$25
“I’m in the Clurb” Women’s Tee — Retro Typography
$30
“I’m in the Clurb” Crop Top
$30
Weekender Tote Bag
$40
Retro Bold Text Black Coffee Mug
$15
I’m in the Clurb Fleece Sherpa Blanket
$45What Clients Say 💬
"I came in overwhelmed and honestly a little skeptical. Three sessions later I had a plan, a clear head, and actually followed through on it."
"Erica doesn't let you stay comfortable in the story you've been telling yourself. She's kind about it but she WILL call you out. Best money I've spent."
"I booked the discovery call just to 'see what it was about' and ended up crying happy tears by the end. Book the call. Just do it."
Find Me Online
I'm most active on Instagram & TikTok — come say hi, share your wins, or just lurk. No judgment here at all. 🩷
Daily doses of self-love, real talk, behind-the-scenes Clurb life & all the unfiltered moments.
Follow Me →TikTok
Real, raw & unscripted. Self-love convos, Clurb updates & the kind of content that makes you feel seen.
Watch Now →YouTube
Longer conversations, life development deep-dives & Clurb content you can actually sit with.
Subscribe →Or email me directly: erica@exoerica.com
you found me ♡ — Seriously though, thank you for being here. You're not just a follower. You're part of the Clurb. 🩷
Get into my inbox, sis.
Weekly love notes, new content drops, group session reminders & exclusive Clurb stuff — straight to you from Erica. No spam, just vibes.
No spam, ever. Unsubscribe anytime. — Questions? erica@exoerica.com